Medical Marketing can seem overwhelming. In the digital age, there are so many different tactics that it’s hard to know which one or two things actually produce results. And let’s face it, your staff is already spread very thin and doesn’t always have the time to dedicate to marketing, so the “marketing can” gets kicked down the road for another month. Or maybe you have a “set it and forget it” mentality and keep running the newspaper ad month after month, or the Google AdWords campaign and...